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Guides and tools we actually use
The shop is digital for now: 13 downloadable guides, workbooks and formula packs for pizza and sourdough, plus Pro, Coach and Bakery memberships. Physical kit may come later, once I’m sure it’s worth recommending.
What I might stock, if it earns its place
None of this is for sale yet, and some of it may never be. Anything that makes it in will be something I’ve used, tested and baked with. If it doesn’t make a real difference to a bake, it won’t be on the shelves.
Sourdough Starters
Live and dried sourdough cultures, including our own DoughRise starter. Each one is maintained, tested for activity, and packaged to arrive in the best possible condition. The kind of starter that’s actually ready to bake with.
- DoughRise house starter (white)
- Wholemeal and rye cultures
- Dried starter sachets for beginners
- Heritage cultures from established strains
Starter Kits
Everything you need to get going, in one box. Designed for people who want to start baking properly without spending three hours shopping across five different websites trying to work out what they actually need.
- Beginner sourdough kit (starter, jar, scraper, lame)
- Pizza kit (dough ball container, peel, steel, guide)
- Enriched dough kit (tangzhong, bread tin, thermometer)
- Gift kits for bread-curious friends
Baking Equipment
Bannetons, Dutch ovens, pizza steels, lames, dough scrapers, proofing bags, and the other tools that make a real difference. Sourced for how well they work, not how cheap they are to source.
- Oval and round bannetons (rattan and pulp)
- Pizza steels and cordierite stones
- Bread lames and scoring tools
- Dutch ovens, Pullman tins, brotforms
- Instant-read thermometers and proofing bags
Premium Ingredients
Heritage flours, specialist salts, and the kind of ingredients that make a loaf worth making. Small-batch, interesting, and the sort of thing that’s genuinely hard to find in a supermarket.
- Stoneground heritage wheat flours
- Einkorn, emmer, and spelt varieties
- Maldon and specialist finishing salts
- Diastatic malt powder and vital wheat gluten
Taking the time to do it properly
There’s no shortage of places to buy a banneton or a bag of bread flour. Most of them stock hundreds of products and have tested approximately none of them. That’s not what this is.
Any physical product in the DoughRise store will be something that’s been used in an actual bake, by someone who gives a damn about the result. If a banneton warps after six months, we’ll know about it before you do. If a flour produces a noticeably better crust, that’s the one we’ll stock. Small list, high standards, no padding.
The calculators and guides came first because they didn’t require a warehouse. Physical kit only happens if it’s worth doing properly.
Curated, not catalogued
Every product tested in a real bake before it goes on the shelves. That’s the only rule.
Baker tested · Honestly reviewed
The DoughRise standard
Baker-tested, full stop
If it hasn’t been used in a real bake, it won’t be listed. Not a product specification, not a supplier sample. An actual loaf, a real pizza, a genuine proof. If it performs well there, it earns its place in the store.
Curated, not catalogued
The store will have a short, considered list of products, not 400 options across 12 categories. We’d rather stock one excellent banneton than eight mediocre ones at different price points. Fewer decisions, better outcomes.
Built around the community
The DoughRise calculator community will have first say in what gets stocked. If a particular piece of kit comes up in Coach sessions or in support emails regularly enough, that’s a signal worth acting on. You tell us what you need; we go find the best version of it.
Be the first to know
Drop your email and I’ll send one message if physical kit goes on sale. No newsletters, no drip campaigns, no weekly round-ups. Just a single email if it happens.
Bake better today
All 25 DoughRise calculators are free, right now. Fermentation timing, Baker’s percentages, hydration adjustments, and everything else you need to make your next bake count.